segunda-feira, 9 de agosto de 2010
«As long as the task involved only mechanicl skills, bonuses worked as they would be expected: the higher the pay, the better the performance.»
«But once the task called for «even rudimentary cognitive skill, a large reward led to a poorer performance.»
«In eight of the nine tasks we examined across the three experiments, higher incentives led to worse performance»
«We find that financial incentives... can result in a negative impact on overall performance.»
This is what science knows and what business does. How can we stop doing wrong things again and again?
Publicada por jorge dias à(s) 11:55 da manhã